/api/v1/client-api/metrics/conversion/ 获取转化数据
获取转化数据,用于分析用户行为并衡量一段时间内营销效果。
频率限制:每秒 2 次请求。
Request body
输入您想要检索数据图表数据的日期或时间段
输入用于对比的日期或时间段
按购买所在的应用商店进行筛选
按购买发生地的两字母国家代码进行筛选
包含商店前缀的产品 ID,格式为 <store>:<product_id>,例如 app_store:premium_monthly 或带有基础计划的 Google 订阅 play_store:premium_sub:monthly-base-plan。不带商店前缀的纯产品 ID 将被拒绝。
指定订阅时长
归因的来源集成
表示归因是自然流量还是非自然流量
带来该交易的营销渠道
带来该交易的营销活动
带来该交易的归因广告组
带来该交易的归因广告集
广告或营销活动中用于衡量效果的特定视觉或文字素材
指定您想要检索数据的优惠类别
指定您想要检索数据的优惠类型
指定您想要检索数据的具体优惠
用户转化前的订阅起始状态
用户转化后的新订阅状态
指定聚合分析数据的时间间隔
One of: "day", "week", "month", "quarter", "year"
指定将哪个日期作为用户加入日期
One of: "purchase_date", "profile_install_date"
设置市场细分的依据
指定导出文件格式
One of: "json", "csv"
Responses
成功获取转化数据
Schema
包含转化数据的响应,展示用户在订阅状态之间的流转情况
转化数据点数组(聚合数据图表可能为空)
转化率数值
转化的起始订阅状态
转化的目标订阅状态
对比周期的起始值
对比周期的结束值
描述转化类型的显示标题
转化数据图表的类型
该数据图表的默认聚合方式
转化率计算方式的详细说明
转化数据图表的内部名称
数据是否为 JSON 格式
计量单位(转化率通常为 'percent')
该转化数据图表的建议日期范围
建议周期的开始日期
建议周期的结束日期
建议的周期单位
Example
{
"data": [],
"value": 0,
"value_from": 0,
"value_to": 0,
"compare_value_from": null,
"compare_value_to": null,
"title": "Conversion rate from Paid to more than 6 months",
"type": "multi",
"default_aggregation": "sum",
"description": "If Х - the number of the 1st payments taken during the selected date, and Y - the amount of the renewals that happened after the 6 months since the selected date from those 1st payments, then Conversion = (Y / X) * 100%. For example, we had 100 1st subscriptions of various products on the 1st of January and among them 20 renewed on the 1st week of July (the 25th payment). On the 8th of July, we open the chart and see the conversion of the 1st of January = (20 / 100) * 100% = 20%. Then 30 more subscribers of the 1st of January renewed by the start of August (the 8th payment). We open the chart on the 1st of August and see that the conversion of the 1st of January = ((20+30) / 100) * 100% = 50%. This number shows which part of those who had their 1st payment on the 1st of January converted to the period > 6 months with any number of payments by the current moment.",
"metric_name": "from_paid_to_6_months_conversion",
"is_json": true,
"unit": "percent",
"recommended_period": {
"date_from": "2018-04-29",
"date_to": "2024-12-31",
"period_unit": "month"
}
} 错误请求
Schema
未授权
Schema
超出频率限制。每个 API 密钥每秒最多 2 次请求。