Offers

Offers in the App Store and Google Play Store are special deals, trials, or discounts on subscriptions. They help attract new users, re-engage churned subscribers, and increase conversion.

Offers apply to subscriptions only. Products with a Lifetime, Non-Subscriptions or Consumables duration can’t carry an offer in either store, and Adapty hides the offer fields for them. To discount a one-time product, create a second product at the discounted price and target it with audiences.

Enable offers in your app

To process offers, Adapty needs the following setup:

  1. Create offers in the store:
  2. For App Store: upload your In-App Purchase Key from App Store Connect to Adapty.
  3. Add the offers to Adapty and display them in a flow or paywall.
Note

Introductory offers on iOS are applied automatically if the user is eligible. Do not add them to Adapty.

One exception to step 1: Adapty creates an introductory free trial in the App Store for you, but only while you push a new product to the stores. An introductory offer you set up yourself works normally, but never appears in Adapty.