Adapty updates1 min read
Adapty July Updates: retention and conversion charts
What's new in Adapty in July: new retention feature, conversion tracking, Sandbox documentation, and more.
Kirill Potekhin
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Grow your app23 min read
Why is everyone wrong about unit economics
SubHub podcast №15: Listen to Anton Shlovenets, the CPO at Wowmaking, talk on how to approach traffic acquisition and correctly calculate unit economics.
Sergey Zubkov
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Adapty updates8 min read
Paywall A/B testing guide, part 4: how to run experiments in Adapty
We truly believe Adapty A/B testing for paywalls is different. Here, we will tell you why and how it helps increase your revenue by 40%.
Vitaly Davydov
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Adapty updates3 min read
Adapty June Updates: funnels, paywall visits export to Amazon S3, Adjust OAuth, and hiring!
What's new in Adapty in June: introduced new funnels tab, added paywall visits export to Amazon S3, and integrated Adjust OAuth token.
Kirill Potekhin
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Adapty updates7 min read
Paywall A/B testing for optimizing in-app revenue
Learn how to find the right A/B testing framework and what technical steps are needed to launch a test.
Sergey Zubkov
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Adapty updates9 min read
Paywall A/B testing guide, part 2: what to test on the paywall
Let's talk about the things you can test on your paywall: pricing options, intro offers, design elements, and more.
Sergey Zubkov
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Adapty July Updates: retention and conversion charts
Why is everyone wrong about unit economics
Paywall A/B testing guide, part 4: how to run experiments in Adapty
Adapty June Updates: funnels, paywall visits export to Amazon S3, Adjust OAuth, and hiring!
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Grow your app2 min read
Paywall Newsletter #1
The 1st issue of the paywall newsletter by Adapty in which top experts of the mobile app industry comments on interesting mobile paywalls and share insights.
Nadya Pominova
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Adapty updates5 min read
What’s new with in-app purchases: WWDC 2022
Apple WWDC 2022 in-app purchases updates: App Transaction API, SwiftUI, and StoreKit messages.
Nikita Maidanov
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Adapty updates2 min read
Adapty May Updates: full-featured Unity SDK, chart improvements, and new navigation
What's new in Adapty in May: new version of Unity SDK, improved segmentation in charts, and reworked side menu.
Kirill Potekhin
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Adapty updates25 min read
How to find a new niche and grow your app
SubHub podcast on mobile app business and app monetization. Episode 14: CMO of Woofz, Natalia Shahmetova, talks about successful developing an app in a nar
Sergey Zubkov
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Adapty updates3 min read
Adapty April Updates: all new cohorts, SearchAdsHQ integration and hiring new team members!
What's new in Adapty in Aprli: reworked cohorts, SearchAdsHQ integration and team growing!
Kirill Potekhin
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Adapty updates2 min read
Adapty March Updates: Home metrics, paywall and A/B tests duplication
What's new in Adapty in March: Home metrics, paywall and A/B tests duplication
Nikita Maidanov
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