string(1) "0"
Adapty Conf 2023 is here! Meet the best professionals of the industry live Apply to visit

In-app subscriptions
made profitable

Integrate in-app purchases within an hour. Double your
subscription revenue in 3 months with A/B testing for paywalls.
Run monetization experiments faster and cheaper.

Trusted by 5,000+ apps and worlds’ largest app publishers

AdQuantum Logo Genesis Logo Bumble Logo Appex Logo Hub logo Group 1
icon g2

4.9 out of 5 stars

SubscriptionAnalytics BestResults Total
SubscriptionAnalytics BestUsability Total
SubscriptionAnalytics MostImplementable Total
SubscriptionRevenueManagement EasiestSetup EaseOfSetup
SubscriptionRevenueManagement HighestUserAdoption Adoption
SubscriptionAnalytics BestRelationship Total

Price testing for in-app purchases
without app releases

Find the optimal price and duration for your subscriptions and maximize your customer LTV without leaving the Adapty dashboard

Learn more →
paywall b paywall a dashboard 1
Price testing

On-the-fly price testing


Out-of-the-box analytics

SDK integration

Fast and native integration
with the Adapty SDK

Powerful and efficient subscription BI

Measure your in-app economy from free trials to refunds with real-time analytics.

Explore analytics ⟶
icon fast

Real time

Manage subscription state without having to manage transactions.

icon accurate


99.5% accuracy with App Store Connect.

icon attribution


View and analyze data by attributes, such as status, channels, campaigns, and more.

icon filters

Filters and segmentations

Filter, group, and measure metrics by attribution, platform, custom users’ segments, and more in a few clicks.

dashboard 3 v3 2 dashboard 2 v3

No-code paywall builder

Build beautiful native paywalls for iOS and Android without a dev team.

Explore the paywall builder ⟶
Frame 2220

Instant paywall A/B testing

Create a paywall in minutes to test your hypothesis in the quickest way possible.

Frame 2220 1

Native design

Preview the paywall for iOS and Android devices and enjoy the native platform support.

Frame 440 paywall builder ui img

One-click integrations

Forward subscription events to analytics, attribution, and ad services without coding.

Explore integrations ⟶
icon easy integration

Easy integration

Just a few clicks to send events to your tools for a better understanding of the behavior of your subscribers.

icon tracking events

Tracking events

View subscription events and check their export status to 3rd-party integrations.

In-app purchase Events
adapty logo ukraine support2 2

This is how our clients made it

ABBYY icon



ABBYY: +58.5% to the annual subscription revenue

Read how ⟶



app icon min

Union Apps

Publishing company

Helps apps grow to millions of dollars ARR

Read how ⟶



Social Kit

Social Kit

Tools for content creators

Social Kit doubled its MRR with A/B testing for paywalls.

Read how ⟶

2x MRR




Health & Fitness

Prosto: 30% revenue increase with paywall A/B testing.

Read how ⟶



Moonly icon



How Moonly bootstrapped from $0 to $2.45M ARR with Adapty.

Read how ⟶





Photo & Video

Built as a joke, grown to be the top-1 app on the App Store.

Read how ⟶

$200K MRR


In-app purchases SDK for any platform

Integrate IAP’s within a few hours without server coding. Adapty handles
everything, from free trials to refunds, in a simple, developer-friendly SDK.

Explore SDK ⟶
SDK integration

Free trials, upgrades, downgrades, crossgrades, family sharing, renewals, promo offers, intro offers, promo codes, and more – Adapty SDK does everything with a single line of code

icon subscriptions

Easy subscription management

icon purchases

One-time purchases and lifetime
subscriptions supported

icon sync

Sync subscribers’ state across iOS,
Android, and Web

// Your app's code
import Adapty

// Make a purchase, Adapty handles the rest
Adapty.makePurchase(product: product) { receipt in
	switch result {
	case let .success(profile):
		// successful purchase
	case let .failure(error):
		// handle the error
100% Open Source

Millions of subscribers use apps with Adapty every month


Subscription events / month




Subscribers / month


API calls / month