Discover the latest guidelines for App Store screenshot sizes, dimensions and requirements for 2026. Ensure your app stands out with optimized visuals that meet the current standards for Apple's App Store. Learn essential tips and best practices for creating compelling screenshots that capture your iOS app's essence and attract more downloads.
Discover the key distinctions between ASO (App Store Optimization) and SEO (Search Engine Optimization) in the realm of app promotion. Understand the unique strategies, tools, and metrics involved in both ASO and SEO to effectively enhance your app's discoverability and drive more organic traffic.
Learn how Apple Search Ads work: discover ad placements, pricing models, and bidding strategies to boost your app visibility and maximize ROI.
Adapty has partnered with Neicon, a global performance marketing agency and TikTok Creative Partner, to bring subscription management, paywall A/B testing, and local consulting to app developers in Korea and Japan.
A developer's framework for choosing between native and WebView paywall rendering: latency, accessibility, platform fidelity, and what each trade-off actually costs.
Paywall Builder covers one screen. The Flow & Paywall Builder covers the whole path from first open to first payment. Here is what changes and how to move.
The subscription growth newsletter
App Store screenshot sizes and requirements in 2026
ASO vs SEO: the differences and similarities
Apple Search Ads in 2026: cost, placements, and bidding
Adapty and Neicon partner to help app teams in Korea and Japan grow subscription revenue
The subscription growth newsletter
Monthly tactics, benchmarks and paywall insights — straight to your inbox
Your monthly payout summary
Security alert digest
Your onboarding and paywall are one funnel, not two screens. How top apps personalize the whole journey to convert, plus how to build it in Flow & Paywall Builder, no code.
Flow Builder is live in iOS beta. Your paywalls keep working, and now you can build and test the full journey around them as one flow.
Cut your app fees in half. Learn how to use Stripe for in-app purchases and boost your revenue in 2026.
Want to understand how much mobile apps make? Adapty introduces you to the basic terms that will help you calculate your profits and move in the right direction
This comprehensive tutorial provides iOS developers with everything they need to know about in-app purchases. Learn about the different types of in-app purchases, how to set them up, best practices for pricing and offering free trials, and how to handle refunds. Gain the knowledge you need to successfully integrate in-app purchases into your iOS app.
In-app purchases (IAPs) are what users buy inside a mobile app: the four types, how they work, Apple and Google fees in 2026, and how to add them.
