All articles

SKError codes and how to handle them
Adapty updates8 min read

SKError codes and how to handle them

The comprehensive list of SKError codes on iOS. What issues can occur during transaction, actions needed from a developer's side, and alerts to be displayed

Ben Gohlke
Ben Gohlke
Read
iPhone vs Android users: A detailed behavioral comparison
Build & Integrate8 min read

iPhone vs Android users: A detailed behavioral comparison

Discover the unique behaviors of iPhone vs Android users in our in-depth analysis. Explore how brand loyalty, app preferences, spending habits, and tech usage differentiate these groups. Perfect for marketers and tech enthusiasts looking to understand the mobile landscape.

Disha Sharma
Disha Sharma
Read
What’s new in SKAdNetwork 4.0
Adapty updates3 min read

What’s new in SKAdNetwork 4.0

Review of all new features of SKAdNetwork 4.0 announced at WWDC 2022: crowd anonimity, 4-digit source identifier, and more.

Nikita Maidanov
Nikita Maidanov
Read

The subscription growth newsletter

Once a month, straight to your inbox:tactics

Mobile app deep linking in 2026: everything you need to know

SKError codes and how to handle them

Top reasons for App Store rejections and how to avoid them

iPhone vs Android users: A detailed behavioral comparison

Inbox1 new
A
Adaptynow

The subscription growth newsletter

Monthly tactics, benchmarks and paywall insights — straight to your inbox

S
StripeMon

Your monthly payout summary

G
GitHubSun

Security alert digest

How to build a referral program for your app
Grow your app21 min read

How to build a referral program for your app

Learn how to build a mobile app referral program that drives growth. Discover strategies from Dropbox, Uber & Robinhood, plus step-by-step implementation tips.

Victoria Kharlan
Victoria Kharlan
Read
10 best practices for your push marketing strategy
Grow your app14 min read

10 best practices for your push marketing strategy

Unlock the full potential of push notifications with our guide on best practices and innovative marketing strategies. Enhance engagement, retention, and conversion rates while delivering personalized and timely messages to your audience. Start optimizing your push notification campaigns now!

Ilia Lotarev
Ilia Lotarev
Read
How to set up push notifications for your app
Grow your app14 min read

How to set up push notifications for your app

Discover the best mobile app push notifications solutions to execute your push notification strategy. We'll look at OneSignal, Pushwoosh, WonderPush, and more.

Disha Sharma
Disha Sharma
Read
12123334
Apple Ads for subscription apps benchmarks

Check what Apple Ads pays back

See how Adaptycan grow your app revenue