Adapty is a winner of the App Growth Awards 2023
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Sergey Zubkov
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45 posts
Industry insights12 min read
WWDC24: What’s new for app developers?
View WWDC24 highlights regarding mobile apps, in-app subscriptions, and marketing: Swift 6, Xcode 16, StoreKit, Localization, App Store Connect.
Sergey Zubkov
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Adapty updates2 min read
May updates: CDN for A/B testing and upgraded Cohorts
Check out Adapty May updates: New features for paywall CDN caching and ARPU and Installs added to the Cohorts chart.
Sergey Zubkov
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Industry insights8 min read
Google I/O 2024 updates: What's new for in-app subscriptions?
Check the most timportant in-app subscription updates from Google I/O 2024. New features in Google Play Market for developers and marketers.
Sergey Zubkov
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Adapty updates3 min read
April updates: Email reporting and conversion chart updates
In April we focused on two major updates: Improvement of the Conversion chart and email reporting. Learn more about how these updates should make your interaction with Adapty easier.
Sergey Zubkov
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Adapty updates3 min read
March updates: Remote Config upgrade, Stripe on the Free plan, and more
Check out Adapty March updates: Remote Config got many JSON improvements, the Stripe integration is now free, iOS SDK now supports visionOS, and more.
Sergey Zubkov
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Industry insights12 min read
New App Store business terms for the EU: To adopt or not to adopt?
We’ve analyzed the new App Store terms for the EU and found out which conditions will be the most profitable for the EU developers.
Sergey Zubkov
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Adapty updates6 min read
February updates: New Paywall Builder features, A/B test prediction, and more
February 2024 product updates from Adapty: new Paywall Builder features like close button delays, custom fonts, dynamic user tags, and improvements to A/B test predictions.
Sergey Zubkov
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Adapty updates3 min read
Winter holiday updates: Stripe, faster analytics, and much more!
Adapty's winter 2024 updates: 5× faster analytics charts, Stripe payment integration, mobile-friendly UI, and a new Overview dashboard for at-a-glance app metrics.
Sergey Zubkov
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Grow your app18 min read
Myths and mistakes of paywall A/B testing
Debunking the most common myths about paywall A/B testing — remote config safety, Firebase's limits — and the practical mistakes that hold teams back from running real experiments.
Sergey Zubkov
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Adapty updates3 min read
November updates: Live A/B test editing, pie charts, and more
New in Adapty in November: The A/B test editing flow reworked, pie charts are now available in analytics, and more options for Paywall Builder.
Sergey Zubkov
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Grow your app6 min read
Black Friday: Ways to present sales in your app
Wonder how to prepare your app for Black Friday or Cyber Monday? Check out several examples from popular apps and find the apporach that works for you.
Sergey Zubkov
ReadIndustry insights3 min read
App Store Awards 2023: Top 15 finalists and their paywall strategies
Unveil the secrets behind the success of the App Store Awards 2023 winners. Discover how these leading apps utilize paywalls to enhance user experience and drive revenue. Learn from the best in the industry and see what sets these award-winning apps apart.
Sergey Zubkov
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