Adapty updates6 min read
Adapty Conf Warsaw 2024: Unlocking app growth
Explore the highlights of Adapty Conf Warsaw 2024, where industry experts shared insights on mobile app growth, subscription models, web-to-app, and much more!
Sergey Zubkov
ReadEverything you need to grow your subscription app
All articles
Industry insights12 min read
WWDC24: What’s new for app developers?
View WWDC24 highlights regarding mobile apps, in-app subscriptions, and marketing: Swift 6, Xcode 16, StoreKit, Localization, App Store Connect.
Sergey Zubkov
Read
Adapty updates2 min read
May updates: CDN for A/B testing and upgraded Cohorts
Check out Adapty May updates: New features for paywall CDN caching and ARPU and Installs added to the Cohorts chart.
Sergey Zubkov
Read
Industry insights8 min read
Google I/O 2024 updates: What's new for in-app subscriptions?
Check the most timportant in-app subscription updates from Google I/O 2024. New features in Google Play Market for developers and marketers.
Sergey Zubkov
Read
Adapty updates3 min read
April updates: Email reporting and conversion chart updates
In April we focused on two major updates: Improvement of the Conversion chart and email reporting. Learn more about how these updates should make your interaction with Adapty easier.
Sergey Zubkov
Read
Grow your app11 min read
Average revenue per unit (ARPU) explained
Discover the meaning of Average Revenue Per Unit (ARPU) and learn how to calculate it with step-by-step formulas. Enhance your understanding of this crucial financial metric to optimize your business's revenue analysis.
Disha Sharma
ReadThe subscription growth newsletter
Once a month, straight to your inbox:tactics
Adapty Conf Warsaw 2024: Unlocking app growth
WWDC24: What’s new for app developers?
May updates: CDN for A/B testing and upgraded Cohorts
Google I/O 2024 updates: What's new for in-app subscriptions?
Inbox1 new
A
Adaptynow
The subscription growth newsletter
Monthly tactics, benchmarks and paywall insights — straight to your inbox
S
StripeMon
Your monthly payout summary
G
GitHubSun
Security alert digest
Adapty updates3 min read
March updates: Remote Config upgrade, Stripe on the Free plan, and more
Check out Adapty March updates: Remote Config got many JSON improvements, the Stripe integration is now free, iOS SDK now supports visionOS, and more.
Sergey Zubkov
Read
Build & Integrate12 min read
What is deferred deep linking and how does it work?
Discover the power of deferred deep linking in our latest article. Learn how it directs users to specific content within apps, even upon first install, enhancing user experience and improving app engagement. Understand the mechanics behind this technology and its impact on marketing strategies.
Laiba Tariq
Read
Industry insights12 min read
New App Store business terms for the EU: To adopt or not to adopt?
We’ve analyzed the new App Store terms for the EU and found out which conditions will be the most profitable for the EU developers.
Sergey Zubkov
Read
Adapty updates6 min read
February updates: New Paywall Builder features, A/B test prediction, and more
February 2024 product updates from Adapty: new Paywall Builder features like close button delays, custom fonts, dynamic user tags, and improvements to A/B test predictions.
Sergey Zubkov
Read
Build & Integrate16 min read
How to set up Universal Links on iOS for deep linking
Learn how to integrate your iOS app with your website using universal links for deep linking. This step-by-step guide covers everything from enabling universal links in your app to handling deep links for a cohesive user experience.
Ilia Lotarev
Read
Grow your app14 min read
How to run a PR campaign for your mobile app?
Discover the key steps to running a successful PR campaign for your mobile app. Learn how to craft compelling messages, choose the right channels, and engage effectively with your audience to boost visibility and downloads. Essential reading for app developers and marketers aiming for the spotlight.
Disha Sharma
Read
