
Mobile app analytics stack: UA, monetization & product metrics explained
Learn how to scale your subscription app with data-driven insights. Discover how key mobile app metrics connect and impact growth when analyzed together.

Learn how to scale your subscription app with data-driven insights. Discover how key mobile app metrics connect and impact growth when analyzed together.

Learn how to grow your mobile app from $10K to $100K MRR with smart analytics, paid ads, AI creatives, and sustainable growth tactics.

A closer look at plant care paywalls shows surprising lessons in pricing and packaging in Adapty's Paywall Newsletter

With so many distractions around, users pay to stay focused. We broke down how focus tool apps convert, and what really works for them.

Learn how to increase your mobile in-app subscription conversion rates with these proven strategies and techniques. Get more subscribers and maximize your revenue today.

Discover how to lower customer acquisition costs by sending high-quality signals to ad platforms. Boost campaign performance with smarter data strategies.
The subscription growth newsletter

Mobile app analytics stack: UA, monetization & product metrics explained

Going from $10K to $100K MRR: 7 questions that unlock app growth

Paywall Newsletter #26: Smart paywalls from plant apps

Paywall Newsletter #24: Keeping your focus
The subscription growth newsletter
Monthly tactics, benchmarks and paywall insights — straight to your inbox
Your monthly payout summary
Security alert digest

Stay ahead in the dynamic world of mobile advertising. Explore the latest trends, formats, targeting strategies for impactful campaigns in 2025 with Adapty!

How promoted in-app purchases on iOS work and how to set them up in App Store Connect — drive conversions from the App Store page before users even install your app.

Discover how to effectively analyze app funnels to optimize user experience, increase user retention, and maximize revenue. Learn proven strategies and best practices in our comprehensive guide.

What does it take to convert users in education apps? We analyzed paywalls from “study essentials” apps to see what drives subscriptions.

TikTok is everywhere. Big brands, indie developers - everyone’s jumping in. And it’s not just hype. More and more apps are using TikTok ads to grow, and it’s working. Want to know how subscription apps do it? Read on.

Paywall Newsletter #14 — Steve P. Young (App Masters) breaks down paywalls from Remove Objects and Productive, sharing insights on pricing tiers and trial toggle design.
