How much does an app make: Adapty's ultimate app revenue & VAT guide
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Author
31 posts
Ilia Lotarev
Head of Strategy, IM/UA Agency
Latest posts
Android UI layouts and views: all you need to know
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31 posts
Build & Integrate5 min read
SKErrorDomain Error 4 in iOS apps and how to fix it
Find out how to troubleshoot and fix SKErrorDomain Code=4 in iOS applications. Our comprehensive guide breaks down causes, solutions, and preventive measures.
Ilia Lotarev
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Build & Integrate16 min read
How to set up Universal Links on iOS for deep linking
Learn how to integrate your iOS app with your website using universal links for deep linking. This step-by-step guide covers everything from enabling universal links in your app to handling deep links for a cohesive user experience.
Ilia Lotarev
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Build & Integrate16 min read
Kotlin vs Java: Which is better for Android app development?
Explore the Kotlin vs. Java debate for Android app development in our comprehensive article. Understand the pros and cons, performance comparisons, and practical insights to help you choose the best programming language for your next mobile app project.
Ilia Lotarev
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Grow your app12 min read
Most effective ways to segment your users
Enjoy our definitive guide on user segmentation, exploring its top strategies and real-world examples. Unlock the power of tailored marketing and enhance your user engagement effectively.
Ilia Lotarev
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Grow your app7 min read
ROI vs ROAS: Which metric is best for your mobile app
Explore the main differences between ROI and ROAS for mobile apps. Discover their unique attributes, how they're calculated, and their implications for app marketers. Understand which metric best aligns with your goals and how to effectively leverage them for optimal performance.
Ilia Lotarev
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Grow your app15 min read
ASO metrics and KPIs: How to measure your app’s success
Discover the essential ASO metrics and KPIs to gauge your app's success. Track rankings, conversion rates, and more for effective ASO and improved downloads!
Ilia Lotarev
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Grow your app16 min read
App Store screenshots: best practices
App Store screenshots play a critical role in the success of your mobile app. In this guide, we'll provide tips and tricks to optimize your app's screenshots and increase downloads
Ilia Lotarev
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