How to increase LTV and ROI from in-app traffic: Performance marketing strategies
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Adapty Team
Mobile Subscription Insights
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10 AI app builders ranked by what they actually build
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Grow your app7 min read
How to increase LTV and ROI from in-app traffic: Performance marketing strategies
Performance marketing strategies for mobile apps — how UA managers increase LTV and ROI from in-app traffic with revenue-event optimization.
Adapty Team
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Build & Integrate20 min read
10 AI app builders ranked by what they actually build
Compare the 10 best AI app builders of 2026 — Lovable, Cursor, Replit, v0, Bolt, and more. Features, pricing, pros, cons, plus AI paywalls for mobile apps.
Adapty Team
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Adapty updates3 min read
Adapty updates in October: New paywall builder features, promo offers analytics, and more
New paywall builder features, promo offers analytics, and more... Let’s dive into what’s new and how these updates can work for you!
Adapty Team
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Grow your app21 min read
How do free apps make money?
Wondering how free apps make money? Explore how free apps monetize and turn "free" into a sustainable and profitable mobile app business model.
Adapty Team
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Grow your app13 min read
How to identify the North Star Metric for your product
Here's how to identify your product's North Star metric and use it to align all your efforts and drive sustainable growth. Also, see how you can validate it.
Adapty Team
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Grow your app23 min read
What is a product matrix and how to use it?
Discover the power of a product matrix with real-world examples, key benefits, and practical applications. Learn how to optimize product strategy and decision-making with this business tool.
Adapty Team
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Grow your app11 min read
App Store conversion rate benchmarks
Discover the latest App Store conversion rates by category in 2026. Gain insights into key factors driving app installs and optimize your app listing.
Adapty Team
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Adapty updates3 min read
Adapty updates in December: New year, new features!
Start 2025 strong with Adapty’s latest updates: Refund Saver, video paywalls, auto-translation, smarter cohorts, and more tools for app growth.
Adapty Team
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Adapty updates2 min read
Adapty Wrapped 2024: celebrate your growth
Discover your 2024 milestones with Adapty Wrapped. Celebrate your growth, share your wins, and enter to win app growth mentorship sessions!
Adapty Team
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Adapty updates3 min read
Adapty November updates: Refund Saver, new paywall builder features, win-back offers and more
Refund Saver, new paywall builder features, win-back offers and more to make your app better and your work easier.
Adapty Team
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Adapty updates3 min read
How to cut your app’s subscription refund rate by 40% in 15 days?
Refunds drain your profits. Each one chips away at your revenue, and many are unjustified. Here’s everything you need to know to reduce your refund rate.
Adapty Team
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Grow your app16 min read
How to pitch your app idea to investors and get funded
Here’s how to pitch your mobile app idea to investors. Learn how to research your pitch deck, write the copy, and present it for maximum impact to get funded.
Adapty Team
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