What is deferred deep linking and how does it work?
Build & Integrate12 min read

What is deferred deep linking and how does it work?

Discover the power of deferred deep linking in our latest article. Learn how it directs users to specific content within apps, even upon first install, enhancing user experience and improving app engagement. Understand the mechanics behind this technology and its impact on marketing strategies.

Laiba Tariq
Laiba Tariq
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How to set up Universal Links on iOS for deep linking
Build & Integrate16 min read

How to set up Universal Links on iOS for deep linking

Learn how to integrate your iOS app with your website using universal links for deep linking. This step-by-step guide covers everything from enabling universal links in your app to handling deep links for a cohesive user experience.

Ilia Lotarev
Ilia Lotarev
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Kotlin vs Java: Which is better for Android app development?
Build & Integrate16 min read

Kotlin vs Java: Which is better for Android app development?

Explore the Kotlin vs. Java debate for Android app development in our comprehensive article. Understand the pros and cons, performance comparisons, and practical insights to help you choose the best programming language for your next mobile app project.

Ilia Lotarev
Ilia Lotarev
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How to build a mobile app development team?
Build & Integrate24 min read

How to build a mobile app development team?

Explore key steps to creating a stellar development team for your mobile app startup. Dive into hiring strategies, roles, and collaboration tips for a successful app launch.

Laiba Tariq
Laiba Tariq
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Why do you need to localize your mobile app?
Build & Integrate14 min read

Why do you need to localize your mobile app?

Why localizing a mobile app is more than translating text — the core elements (text, dates, UI, regulations, marketing) and the business benefits of going global the right way.

Laiba Tariq
Laiba Tariq
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How to choose a publisher for a subscription app?
Build & Integrate16 min read

How to choose a publisher for a subscription app?

Not sure how to choose a publisher for a subscription app? Adapty has put together metrics that are to tell you what kind of app publishers are in front of you!

Roman Gerkin
Roman Gerkin
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How to integrate In-App Purchases (IAP) in Unity application?
Build & Integrate19 min read

How to integrate In-App Purchases (IAP) in Unity application?

Learn how to enable in-app purchases and subscriptions with apps and games made with Unity in App Store and Google Play Store. Learn how to hide premium content with paywalls and validate user subscription state.

Roman Gerkin
Roman Gerkin
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A complete guide on Apple's Billing Grace Period
Build & Integrate6 min read

A complete guide on Apple's Billing Grace Period

Apple Billing Grace Period: Here's how to enable a grace period inside your iOS app and how it helps you recover involuntary subscriber churn.

Disha Sharma
Disha Sharma
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iAd vs. AdServices: What's the difference?
Build & Integrate11 min read

iAd vs. AdServices: What's the difference?

What’s the difference between iAd and AdServices? Here’s a primer on how Apple’s now deprecated attribution model iAd differs from AdServices.

Disha Sharma
Disha Sharma
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Google Play server-side purchase validation
Build & Integrate21 min read

Google Play server-side purchase validation

How to verify purchase for an Android app — receipt validation. Subscription acknowledgement, refund tracking, server notifications for transactions.

Kirill Potekhin
Kirill Potekhin
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Apple Ads for subscription apps benchmarks

Check what Apple Ads pays back

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