Trusted by 8,000+ apps and the world's largest app publishers
Features that help Adapty customers double their revenue

A/B Tests
Test everything, including onboarding screens
Adapty allows you to test everything on the paywall, including products, prices, images, CTA, localizations, and other elements. You can also test onboarding screens leading to the paywall because they can have a big impact on conversion.
Winner prediction
Sometimes, the option that performs better in the beginning, will generate less revenue a year later. Adapty uses machine learning to predict which option will win over time, saving you time and money running experiments.
Advanced math
We use Bayesian statistical methods to calculate A/B test metrics. This allows getting results faster while having 95%+ accuracy.
Paywall Targeting
Live changes without reviews
With Adapty, you can show relevant paywalls or A/B tests to your audience, thus increasing conversion. You can change what's being displayed in the app anytime, without coding and waiting for App Store / Google Play review.
Apple Search Ads, Facebook, Google, and other ad networks
Show a targeted paywall to the customers who installed the app from the specific ad or campaign. For example, target customers who used the "workout" keyword in Apple Search Ads.
Store, country, device
Target your customers based on store, country, device, app version, subscription status (special offer for churned customers), and more.
Store, country, device
Use your attributes to target paywalls in Adapty. For example, you can ask your customers how many pull-ups they can do and then use the answer to show a specific paywall.

No-code Paywall Builder
100% native, all platforms
Build 100% native paywalls (no HTML) in minutes and display them right away without new app releases. iOS, Android, React Native, Flutter, and Unity are supported.
Unlimited design options, custom fonts
Use Adapty’s built-in designs or build yours from scratch. Match your app identity with custom fonts and transitions.
Localization: 70+ languages
Localize your paywall to increase conversion. With Adapty, you can do it right in the dashboard without additional coding.

Real-time Analytics
20+ subscription metrics with segmentation
Adapty allows you to test everything on the paywall, including products, prices, images, CTA, localizations, and other elements. You can also test onboarding screens leading to the paywall because they can have a big impact on conversion.
Revenue and LTV prediction
Sometimes, the option that performs better in the beginning, will generate less revenue a year later. Adapty uses machine learning to predict which option will win over time, saving you time and money running experiments.
Cohorts
We use Bayesian statistical methods to calculate A/B test metrics. This allows getting results faster while having 95%+ accuracy.
Sales funnel
With a built-in sales funnel, you can analyze every step of your purchase flow to find the most significant drops and then tweak them to improve conversion.

SDK and Integrations
100% open-source SDKs and server-side API
Use Adapty SDK in apps written in Swift and SwiftUI, Kotlin and Java, React Native, Flutter, and Unity. Access and modify data in Adapty from your server, using an API.
App Store, Google Play, Stripe payments
Process and sync payments from the App Store, Google Play, and Stripe. Make your subscription available to customers on all platforms (iOS, Android, Web) seamlessly with Adapty.
20+ integrations
Send subscription events to 20+ integrations, including AppsFlyer, Adjust, Amplitude, Mixpanel, Facebook Ads, Firebase, webhook, S3, and more.
Over 5,000 apps grow with Adapty

Boomerang

Aesthetic Kit

Math

Avatarify

Prime

Blue VPN

STRETCHIT

FLTR

Face Yoga

Genie

Easy ten

amma

Mirror

Vochi

ABBYY

SketchAR

HubX

Inpreview

Gravity Fit

Prosto

Storybeat

Logo Maker
Pricing
Free
$0
- Purchase SDKs for all platforms
- Subscription analytics
- Remote paywall editing
- No-code paywall builder
Pro
1% of revenue
All from Free plan and:
- A/B testing for paywalls
- Integrations
- LTV and advanced analytics
- Localization
- Сhat support
Pro+
1.2% of revenue
All from Pro plan and:
- ETL integrations
- Prediction of LTV and revenue
- Priority chat support
Enterprise
Custom
All from Pro+ plan and:
- Volume discounts
- Data insights for your app
- SLA
- Dedicated support in Slack