Analyze how subscribers churn and how core metrics change over maturity
Form cohorts (rows) by install day, install month, platform, country and products.
View dynamics of multiple data inside one retention cell.
Change cohorts (columns) by month, week and day.
Export to CSV raw table for in-deep analysis.
Full screen view to fit large views.
Metrics in columns are calculated for each user individually. For example, for a user who installed the app on July 1st at 3:00 PM, "Month 1" will last until July 31st at 3:00 PM. If they make a transaction on July 31st at 3:05 PM, it will end up in the Month 2 column.