Why Adapty?

Boost your app revenue with minimal effort

Adapty empowers you to integrate in-app purchases, set up paywalls, and run A/B tests — without app updates. Use our low-code solution to boost LTV by an average of 24% in just three months.
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Hero State Of Subscription 2025

Enterprise-grade platform, still easy to use

For engineering

Manage subscription logic and integrations without building and maintaining the backend logic yourself.
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For marketing

Launch paywall tests and double your conversion rates without releasing a new app version.
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For product

Make data-driven decisions with subscription metrics and real-time data.
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Why choose Adapty?

Add in-app payments without server code

Integrate in-app purchases quickly with Adapty’s SDK. We handle server-side verification, subscription events, and more.

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Sync subscriptions across platforms and services

Manage all subscribers in one place and forward subscription events to analytics, attribution, and ad services with one-click integrations.

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Subscription Events

Create custom paywalls in minutes

Build and launch paywalls from your dashboard with our no-code paywall builder or customize your own with remote config. Pick one of our templates or start from a blank page, arrange widget elements to fit your needs and apply changes in real-time.

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Builder

Target the right audience with your paywalls

Segment users by country, store, ad or custom attributes, and localize in any language — all from your dashboard.

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Rules And Stats

Run A/B tests with winner prediction

Launch paywall A/B tests with real-time metrics and AI-powered predictive models to predict a test winner. Start and stop them in one click in your dashboard.

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Revenue Chart

Gain insights with analytics and AI predictions

Track metrics like ARR, MRR, and LTV in real time. Use AI predictions to forecast LTV and revenue, discover the expected payoff, and identify which cohorts will drive the most future revenue.

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Charts
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Subscription Events
Builder
Rules And Stats
Revenue Chart
Charts

Adapty vs alternatives

Why top apps trust Adapty

Trusted for usability and customer service

Based on 500+ reviews
G2 Award: Best Results, winter 2025
G2 Award: High Performer, winter 2025
G2 Award: Best Usability, winter 2025
G2 Award: Best Relationship, winter 2025
G2 Award: Most Implementable, winter 2025

Trusted by 9,000+ apps and the world's largest app publishers

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