Turn Apple Ads Into a Revenue Channel

Join us to learn how to turn Apple Ads from an install channel into a predictable revenue engine for your app.

Many teams treat Apple Ads as a straightforward user acquisition channel and optimize campaigns for installs. But installs alone don’t drive sustainable growth — subscription revenue does. Without full-funnel visibility, it’s easy to overspend on keywords that generate downloads but never convert into paying users.

In this webinar, we’ll break down how the Apple Ads auction actually works, why your App Store page directly affects paid performance, and how to connect ad spend to real subscription revenue.

Together with Adil Bilgi and Mykola Martynovets, we’ll explore practical strategies to improve campaign efficiency, optimize bidding, and track real revenue at the keyword level.

We’ll discuss:

— Country and niche-level benchmarks from the State of Apple Ads Report 2026 — CPT, CR, CPA, and TTR across categories and markets

– Why optimizing Apple Ads for installs instead of revenue silently drains your ad budget

– How the Apple Ads auction really works — and what bidding strategy helps you outrank higher-spending competitors without paying more

– Why your App Store page directly impacts paid performance — and what to fix before scaling campaigns

– How to track keyword-level ROAS and LTV without an MMP — and eliminate up to $16,800/year in hidden tracking fees

– How to connect Apple Ads spend to real subscription revenue and get full-funnel visibility from keyword to trial to paid subscription in real time

Speakers: