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State of iOS In-App Subscriptions 2021

The most complete and representative report about iOS in-app purchases with country and subscription duration segmentations.

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150M
Tracked
users
20M
Subscription

events
18
Charts
Expert analytics and takeaways included.

What's inside

PDF report with metrics:
  • average subscription price;
  • free trials analytics and benchmarks;
  • subscription retention;
  • LTV benchmarks;
  • billing issues benchmarks;
Each metric has a Country and Subscription duration breakdown.

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