Get the most comprehensive overview of the in-app subscription market. Access the latest iOS subscription benchmarks, expert insights, and cheat sheets to optimize your app growth strategy.

This 2023 report covers the current state of in-app subscriptions including benchmarks for prices, LTV, retention, refunds, and the best performing paywalls. Use the data-based insights to improve your financial strategy.

The most complete and representative report about Android in-app purchases with country and subscription duration segmentations. 100M tracked users, 10M subscription events, 15 charts.

The most complete and representative report about Android in-app purchases with country and subscription duration segmentations. 150M tracked users, 20M subscription events, 18 charts.