March 24, 2025ASO in Japan is different. Search behavior, loanwords, and abbreviations change everything. Direct translations won’t work. So how do you…
March 19, 2025Web-to-app is taking over. And it rocks. Lower fees, better tracking, higher conversions. Want to see how it works and…
March 11, 2025February brought exciting improvements to Adapty, from richer paywall customization to enhanced revenue tracking. Ch the key updates.
March 6, 2025Japanese users expect transparency, detailed explanations, and clear value justification in paywalls. Discover why Western strategies fall short and how…
March 4, 2025TikTok is everywhere. Big brands, indie developerseveryone’s jumping in. And it’s not just hype. More and more apps are using…
February 24, 2025Product matrices—and mobile app product matrices, in particular—come in many forms, each designed to address a specific aspect of your…
February 20, 2025Western app onboarding won’t cut it in Japan. Here, details, trust, and structure matter. Instead of quick, minimalist screens, users…
February 14, 2025The first month of the year flew by, and while you were busy fine-tuning your app and watching subscription numbers…
February 7, 2025Refunds take your revenue. Refund Saver takes it back. It recovers 2-3% of lost revenue, wins 80% of disputes, and…
February 7, 2025In this article, we’ll break down how Refund Saver works, why refunds are a bigger problem than they seem, and…
January 30, 2025We broke down the paywalls of App Store Award finalists to see what works. From smart pricing to trust boosters…
January 24, 2025Apple’s refund process is a headache, but it doesn’t have to be. Learn how Refund Saver automates the process, recovers…
January 10, 2025Happy New Year! While everyone was counting down to 2025, we were busy rolling out updates to make your life…
December 26, 2024Running a mobile app business means navigating a sea of metrics—revenue insights from Adapty, engagement trends from Mixpanel, crash reports…
December 17, 20242024 has been a milestone year, and so have your achievements. Behind every number lies your hard work, and every…
December 11, 2024November brought exciting updates to make your app better and your work easier. From more advanced paywall builder features to…
December 5, 2024Refunds can feel like a leak in your revenue boat. Each one cuts into your profit, and worse, some refunds…
December 2, 2024If free apps don’t charge users, how do they make money? Well, while the core features of these apps are…
November 29, 2024In the 18th issue our expert shares tips on how to use paywall length, multiple plans, trial toggles, and other…
November 18, 2024Taking the funding route isn’t for all mobile apps, but if you’re approaching your mobile app more like a “mobile…
November 13, 2024With the holiday season just around the corner, we’re bringing you exciting updates to make the most of this high-traffic…
November 13, 2024Getting traction with your app isn’t easy, especially when you’re starting with no downloads or paying customers. We sat down…
October 23, 2024Your App Store conversion rate is a powerful tool, providing insights into your listing’s effectiveness, your app’s alignment with user…
October 8, 2024Did you know that both the App Store and Google Play offer several ways to launch new apps or app…