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The art of conversion: How Health & Fitness apps nail upselling on iOS
Health & Fitness apps have become the proving ground for sophisticated subscription upsell mechanics on iOS. They consistently out‑innovate other categories in: While other categories get slapped with multiple rejections for discount offers & multiple paywalls, Health & Fitness teams…
Natalia Burakova
Product & Growth Advisor, Founder of Pearfect Growth
