Track keyword-level ROAS for Apple Ads without MMP

Instantly reveal which keywords pay off — live ROAS and LTV in one dashboard.

Authorized Service Provider

Impressions

Tap

Install

Trial

Subscription

LTV

Impressions

Tap

Install

Trial

Subscription

LTV

Spend

ROAS

12K companies track ROAS with Adapty and scale profitable campaigns 2x faster

Full revenue picture

Full revenue picture

Full revenue picture

Full revenue picture

Connect Apple Ads directly to subscription revenue

Adapty Ads Manager tracks the entire journey from click to recurring revenue. One SDK, one dashboard, everything in sync.

+40%

+49%

Live

LTV

ROAS

+40%

+49%

Live

LTV

ROAS

+40%

+49%

Live

LTV

ROAS

+40%

+49%

Live

LTV

ROAS

Real‑time data updates

See live revenue, ROAS, and LTV for every keyword — no batching, no delays.

Keywords

[employee checklist]

Trials

42,071

Subscription

12,622

LTV

$236,06

Keywords

[employee checklist]

Trials

42,071

Subscription

12,622

LTV

$236,06

Keywords

[employee checklist]

Trials

42,071

Subscription

12,622

LTV

$236,06

Keywords

[employee checklist]

Trials

42,071

Subscription

12,622

LTV

$236,06

Revenue per keyword

Follow each customer from keyword → trial → subscription → LTV with 100 % revenue attribution and zero gaps.

Swift

Kotlin

React Native

Flutter

Unity

Swift

Kotlin

React Native

Flutter

Unity

Swift

Kotlin

React Native

Flutter

Unity

Swift

Kotlin

React Native

Flutter

Unity

Single SDK integration

Authorize via secure Apple OAuth in one click. Adapty is an Apple‑certified provider — no extra code, no extra vendors.

No-commission policy

No-commission policy

No-commission policy

No-commission policy

Most of the Apple Ads tracking tools require you to pay $0.07 per install. It adds up to $16.8K a year with 20K monthly installs

Adapty Ads Manager saves anywhere from 2 to 4% in your ads spend by removing MMP costs

All-in-one

All-in-one

All-in-one

All-in-one

Leverage one secure tool
to overview the whole funnel

 

One dashboard
in the secure environment

One dashboard
in the secure environment

Keyword‑level ROAS, CPI & Cost per Trial

Plan cash‑flow, analyze burn rate, and fine‑tune bids with live revenue, ROAS, and LTV for every keyword, campaign, and ad group.

Real-time data updates

Enjoy near‑instant loading for ad performance and act while data is fresh.

Secure tool with modern safety standards

Your data stays safe inside the compliant Adapty platform — no external sync, no hidden vendors.

Certified

SOC2 Type II

Compliant

GDPR

Secure

Encrypted

Easy-to-set up

Easy-to-set up

Easy-to-set up

Easy-to-set up

Turn installs into revenue insights in 3 simple steps

 

Step 1

Integrate Adapty SDK

Adapty provides a ready-made infrastructure which handles all subscription events.

Step 2

Authorize Apple Ads

Connect with one Apple’s OAuth click.

Step 3

Get real‑time analytics

Track all the metrics in the full-funnel systems without custom-made BIs.

Beloved by community

Beloved by community

Beloved by community

Beloved by community

12K app owners are using Adapty Ads Manager

 

Gregory

Product Marketer

Integration took 45 minutes total. Our developer installed the SDK, I connected Apple Ads, and revenue data started flowing. No more switching between 3 different dashboards.”

Ali

Growth Manager

Been using this for 3 months now. I see which keywords bring paying users instead of just tire-kickers. Wish I'd found it earlier.”

Dedicated to your success

Dedicated to your success

Dedicated to your success

Dedicated to your success

Track from click to cash, start today

Connect with our team and start tracking ROAS, LTV, and trials per keyword as soon as today.

FAQs

FAQs

FAQs

FAQs

Your questions,


answered

 

Why can't I see which Apple Search Ads keywords make money?

Apple's dashboard only shows installs and clicks. Adapty Ads Manager connects your keywords to actual subscription revenue, so you can see which terms drive paying users vs just downloads.

How to track Apple Search Ads revenue by keyword?

Connect Adapty Ads Manager to your Apple Search Ads account. We'll show you trial-to-paid conversion, LTV, and ROAS for every keyword in your campaigns within 15 minutes.

What's wrong with Apple Search Ads attribution?

Apple’s native attribution stops at install. It doesn’t show trials, subscriptions, or renewals. Adapty extends attribution to subscription revenue and recurring payments.

Apple Search Ads vs MMP - which data is correct?

Both are right for what they measure. Apple shows app downloads, MMPs show first app opens. We show subscription revenue - the metric that actually matters for your business.

How long does Apple Search Ads setup take?

Basic setup is instant, but connecting revenue data usually requires weeks of MMP integration. Adapty Ads Manager gives you keyword-to-revenue tracking in under 1 hour.

Why is my Apple Search Ads ROAS calculation wrong?

You're probably calculating ROAS based on installs, not revenue. Adapty Ads Manager shows true ROAS by tracking which keywords drive paying subscribers.

Can I optimize Apple Search Ads without an MMP?

Yes. Adapty Ads Manager provides direct attribution from Apple Search Ads to subscription revenue without requiring a separate MMP integration.

Why can't I see which Apple Search Ads keywords make money?

Apple's dashboard only shows installs and clicks. Adapty Ads Manager connects your keywords to actual subscription revenue, so you can see which terms drive paying users vs just downloads.

How to track Apple Search Ads revenue by keyword?

Connect Adapty Ads Manager to your Apple Search Ads account. We'll show you trial-to-paid conversion, LTV, and ROAS for every keyword in your campaigns within 15 minutes.

What's wrong with Apple Search Ads attribution?

Apple’s native attribution stops at install. It doesn’t show trials, subscriptions, or renewals. Adapty extends attribution to subscription revenue and recurring payments.

Apple Search Ads vs MMP - which data is correct?

Both are right for what they measure. Apple shows app downloads, MMPs show first app opens. We show subscription revenue - the metric that actually matters for your business.

How long does Apple Search Ads setup take?

Basic setup is instant, but connecting revenue data usually requires weeks of MMP integration. Adapty Ads Manager gives you keyword-to-revenue tracking in under 1 hour.

Why is my Apple Search Ads ROAS calculation wrong?

You're probably calculating ROAS based on installs, not revenue. Adapty Ads Manager shows true ROAS by tracking which keywords drive paying subscribers.

Can I optimize Apple Search Ads without an MMP?

Yes. Adapty Ads Manager provides direct attribution from Apple Search Ads to subscription revenue without requiring a separate MMP integration.

Why can't I see which Apple Search Ads keywords make money?

Apple's dashboard only shows installs and clicks. Adapty Ads Manager connects your keywords to actual subscription revenue, so you can see which terms drive paying users vs just downloads.

How to track Apple Search Ads revenue by keyword?

Connect Adapty Ads Manager to your Apple Search Ads account. We'll show you trial-to-paid conversion, LTV, and ROAS for every keyword in your campaigns within 15 minutes.

What's wrong with Apple Search Ads attribution?

Apple’s native attribution stops at install. It doesn’t show trials, subscriptions, or renewals. Adapty extends attribution to subscription revenue and recurring payments.

Apple Search Ads vs MMP - which data is correct?

Both are right for what they measure. Apple shows app downloads, MMPs show first app opens. We show subscription revenue - the metric that actually matters for your business.

How long does Apple Search Ads setup take?

Basic setup is instant, but connecting revenue data usually requires weeks of MMP integration. Adapty Ads Manager gives you keyword-to-revenue tracking in under 1 hour.

Why is my Apple Search Ads ROAS calculation wrong?

You're probably calculating ROAS based on installs, not revenue. Adapty Ads Manager shows true ROAS by tracking which keywords drive paying subscribers.

Can I optimize Apple Search Ads without an MMP?

Yes. Adapty Ads Manager provides direct attribution from Apple Search Ads to subscription revenue without requiring a separate MMP integration.

Why can't I see which Apple Search Ads keywords make money?

Apple's dashboard only shows installs and clicks. Adapty Ads Manager connects your keywords to actual subscription revenue, so you can see which terms drive paying users vs just downloads.

How to track Apple Search Ads revenue by keyword?

Connect Adapty Ads Manager to your Apple Search Ads account. We'll show you trial-to-paid conversion, LTV, and ROAS for every keyword in your campaigns within 15 minutes.

What's wrong with Apple Search Ads attribution?

Apple’s native attribution stops at install. It doesn’t show trials, subscriptions, or renewals. Adapty extends attribution to subscription revenue and recurring payments.

Apple Search Ads vs MMP - which data is correct?

Both are right for what they measure. Apple shows app downloads, MMPs show first app opens. We show subscription revenue - the metric that actually matters for your business.

How long does Apple Search Ads setup take?

Basic setup is instant, but connecting revenue data usually requires weeks of MMP integration. Adapty Ads Manager gives you keyword-to-revenue tracking in under 1 hour.

Why is my Apple Search Ads ROAS calculation wrong?

You're probably calculating ROAS based on installs, not revenue. Adapty Ads Manager shows true ROAS by tracking which keywords drive paying subscribers.

Can I optimize Apple Search Ads without an MMP?

Yes. Adapty Ads Manager provides direct attribution from Apple Search Ads to subscription revenue without requiring a separate MMP integration.

Product

Workflows

About

© 2025 Adapty Tech Inc.