2024 holiday insights for subscription apps

Unlock the holiday season’s potential with Adapty’s report. Dive into key trends and discover real ways to turn holiday opportunities into growth for your app.
2024 holiday insights for subscription apps

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What insights will you get from the report?

Holiday impact on growth

Trends in installs, first payments, and revenue to drive engagement and build long-term value.

Drivers of holiday revenue

Data on payments, subscriptions, and user behavior to fine-tune pricing and campaigns.

Tips for success

Expert strategies to boost holiday revenue - from app store optimization to the right offers.

Make the most of the holiday season to grow your app with practical advice from the report

2024 holiday: insightGet the report

“The holiday season is a huge opportunity for subscription apps, but each holiday brings different results. During Christmas and New Year’s, trial sign-ups and first payments increase, while Black Friday shows a drop in those areas.

This report breaks down the trends, highlighting what’s driving holiday growth and offering practical ways to make the most of it. Check it out, and if you share it on social, tag Adapty – we’d love to hear how your app grows!”

Vitaly Davydov
Vitaly Davydov
2024 Holiday Insights
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